LIVE WEBINAR | NOVEMBER 27, 2025 | 9AM PT - 12PM ET - 5PM GMT

AI Brand Visibility in LLMs

All You Need to Know

With Theo Moulos - Chief Strategist GrowthHackers.com

The Future of Search is Conversation.

In this one-hour session, we’ll dive into how brands can enhance their visibility within large language models (LLMs). We’ll start by defining brand visibility in the LLM landscape and then explore how AI overviews and modes shape search results.

We’ll discuss the nuances between branded and non-branded prompts and clarify the difference between monitoring LLMs versus actively engaging with them.

Additionally, we’ll cover the difference between SEO and GEO, and why GEO should not be treated as a standalone strategy.

WHO IS IT FOR

This session is designed for marketing, product, and leadership professionals who are navigating the shift from traditional search to conversational AI.

  • Marketing & Brand Managers focused on organic visibility and brand safety in new digital environments.
  • SEO Specialists who need to understand how their current strategies must adapt to Generative Engine Optimization (GEO).
  • Digital Strategists & CMOs responsible for defining future-proof digital engagement and competitive intelligence.
  • Product Owners building tools or content that needs to be discoverable and accurately represented within LLMs.
  • Anyone curious about the critical shift in how brands achieve visibility as AI overviews become the new front page of the internet.
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RSVP to Attend

Fill out the form below to attend the live webinar on NOV 27th, 2025 - 9AMPT - 12PM ET - 5PM GMT

What to expect

Discover the strategies and distinctions needed to position your brand for success as conversational AI becomes the primary interface for information discovery.

  • Introduction to Brand Visibility in LLMs
    Defining your brand’s presence in conversational AI environments.
  • AI Overviews and Modes: Impact on Brand Presence.
    How evolving AI summaries and operating modes influence search results and brand mentions.
  • Branded vs. Non-Branded Prompts: What’s the Difference?
    Strategies for maximizing visibility when users search for your brand directly versus a general category.
  • Monitoring vs. Acting in LLMs
    The crucial shift from passively observing LLM mentions to actively shaping the narrative.
  • SEO vs. GEO: Understanding the Distinctions
    Clarifying the difference between traditional Search Engine Optimization and Generative Engine Optimization.
  • Why GEO Shouldn’t Be an Isolated Strategy
    Integrating GEO into a holistic digital strategy for sustainable visibility.
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Train with the best

Stop monitoring.

Start dominating the AI narrative.

Your Speaker

Theo Moulos
Chief Strategy Officer
Growthhackers.com