This course empowers you with the essential skills of a Growth Hacker, bridging technology, data, and effective strategies. Learn through hands-on experiences, gain valuable knowledge, and immediately apply actionable insights to optimize marketing outcomes.
In training business for many years. Delivering courses that made a difference in student’s personal and professional life. Our Alumni network is our best ambassador. and it’s not a growth “hack” it’s just passion for quality
The ‘Growth Hacking Mastery’ course is crafted to accommodate the distinct requirements of a varied audience interested in mastering growth hacking strategies. Tailored for diverse skill levels, the curriculum is designed to cater to individual goals in the realm of growth hacking. Here’s a glimpse of its adaptability for different participants:
Only 10% of your website visitors are ready to buy. For the rest 90% you have three options: To loose them, to repay them or to nurture them
What are web properties, why you need them and how you can build as many as you need in a very efficient way.
What’s the platform you need to select, what’s the pros and cons of each platform and where your focus in terms of time should be? What’s the content you need to have to support your properties
In this session, you will build your first property from scratch and you will manage to focus in the content and other elements as the on-site SEO of your property and the UX of it.
Listening is important, seeing is invaluable but experiencing is king.
During this session we will build our first marketing automation and we will transfer data from one system to another. We will also look into how we can merge third-party data from external sources with your existing database of first-party customer data (data enrichment). This way we will create coherent data flows into a central data store automatically to have all the necessary data without having someone input them manually.
In this session, we will be discussing about Engineering-as-marketing, Social Selling, Web scrapping, Lead Gen platforms and communities
In this session we will also introduce you to ways to address your audience automatically via your social channels without losing your personal style and how to engage them.
We will teach you about web scraping tools in order to find your audience, to monitor the prices of your competitors’ products and to understand the behavioural patterns of your clients.
You will also learn how to create Viral Marketing campaigns using chatbots, tools and techniques that will make your campaign viral.
This module not only revisits the foundational principles of growth hacking but also delves into its ongoing evolution. A focal point of the lesson will be the introduction of Product-Led Growth (PLG) marketing, which emphasizes product usage as the primary driver of user acquisition, retention, and expansion.
From the mindset an individual should posses to the way of building a growth squad and run the growth process in clear goal-focus stages.
In this Artificial Intelligence (AI) 101 lesson, students are introduced to the fascinating realm of Artificial Intelligence (AI). This module demystifies the core concepts of AI, shedding light on its history, evolution, and real-world applications. Through engaging discussions and interactive demonstrations, learners will gain insight into the various branches of AI, such as Content Creation, Automations, and Data Management.
In the 'Data Distribution 101' lesson, students will uncover the pivotal role that data distribution plays in the realm of growth hacking. This module emphasizes the importance of not just capturing data, but effectively distributing and sharing it across various departments, teams, and tools to optimize growth strategies.
This lesson aims to provide participants with a holistic view of engagement points in growth marketing, equipping them with the necessary skills and knowledge to forge stronger connections with their audience and drive meaningful interactions across digital channels.
This session delves into Growth Hacking's essentials, emphasizing team diversity and specialized strategies for sustainable growth. It explores effective methodologies across industries, enriched by real-world case studies. Concluding with key insights, it prepares participants for practical application in various market conditions.
Access course materials online, available 24/7. Use your dedicated slack channel to ask your professors
No fixed start dates. Begin your learning journey whenever it fits into your life
Access course materials online, available 24/7. Use your dedicated slack channel to ask your professors
After completing the course and passing the exams, receive your certificate as a testament to your achievement
Upon completion, you’ll possess a powerful Growth Hacking arsenal. Master essential techniques like Experimentation, Automation, and leveraging Technology for optimal results. Develop skills in perpetual optimization and data-driven decision-making. Create impactful growth strategies aligned with business objectives, ensuring your approach excels in today’s dynamic digital landscape.
In more detail:
With decades of experience in Digital and Growth Hacking Marketing, your instructors will introduce you to AI for hospitality and share with you their secrets, techniques, and most effective growth tips.
Theo created a multi-million-dollar network of GH agencies in just 3 years. Working in marketing for 20+ years comes with a series of examples on what to do in many niches and industries
Her in depth-experience as a growth marketer includes consulting as well as building and motivating high-performance marketing teams.
In the attached PDF that you will receive in your email, you will see not only the syllabus but also a detailed description of each session
