We are in the age of social media. So if you and your business are not active social media users, this needs to change. There is no reason to not invest time, money and effort into a social media strategy this year. Furthermore, if you are fearing or avoiding social networks you need to get with the times because that is where your customers are hanging out. Social media has changed the way that businesses can communicate with their customers. Nowadays, it is more affordable and accessible to grow a community around your brand on social media. This has prompted many businesses take a purely organic approach to social media which has paid substantial benefits in their long-term success.

Twitter is a wonderful place for fans. No matter your passions, you’re almost guaranteed to find like-minded people wanting to share thoughts, ideas, and memories. After studying 700 million tweets, we found something peculiar. The biggest Twitter celebrities may be a band that most of us Westerners have never heard of. That's because easily the most passionate, committed fanbase on social media isn't for Katy Perry or Justin Bieber. It's for...

I was on a team that analyzed the twitter network of famed entrepreneur and angel investor Dharmesh Shah. We looked for individuals who might be able to provide introductions to him.