Your domain name is probably more important than you think it is. It builds trust, it builds up your brand and it can even help you generate more traffic and conversions. Discover how to use your domain name as a marketing tool:

Today I am gonna tell you about most trending tools for today's Founders. Hope you all will like it.

Everyone knows how to check how many sessions you got this week, and most people even know how to see how many conversions you got. But outside of the basics, Google Analytics knowledge tapers off pretty quickly... It takes a lot of time to learn how to become a great analyst, and it takes a lot of time to learn the ins and outs of specific platforms. Google Analytics, while more intuitive than many platforms, is no exception. In addition, there are many features that are powerful but are underrated and underutilized. I talked to dozens of experts to find out what they believe the most underrated features and reports are. Here are the top 12.