For this piece, I spoke with Nate Moch, VP of Product and Growth at Zillow, to unpack an important topic that is relevant and important for everyone - how to fast track your career. He has a remarkable career story. He went from entry level (and struggling) software engineer to VP of Product and Growth at Zillow in just 10 years. He also helped take Zillow from pre-launch to IPO and beyond. To understand how he achieved such accelerated career growth, I deconstructed the 3 key strategies he used to ladder up to VP of Product and Growth at a public company, so I could share them with you.
Over the past few years there has been a term that has been tossed around recruiting teams and hiring managers to describe someone who has multiple skills or experience in a wide array of disciplines. These people are described as “T-Shaped” or sometimes referred to as a generalist. A T-shaped person has multiple skill areas (the horizontal part of the “T” letter”) and they are deep in one area (the vertical part of the “T” letter). While I personally understand T-shaped people, I don’t think it is universally understood what makes them unique and how you can’t easily assign them a singular title. This is my story on how I became T-shaped and later found the Growth.
Growth teams complement traditional marketing teams and typically report to the product division. Growth teams focus on growth from within the product or user funnel and work on initiatives such as user onboarding, friend referral programs, and other product growth initiatives. Growth teams generally consist of specialists including designers, developers and marketers. These articles are focused on what a growth team is, how to build a growth team, and what growth teams do.
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