Today we'll discuss a really interesting topic with you. Are you ready? We have an age-old question at play - what should you do to become popular? Perhaps, you may suppose the article will be about the popularity of applications. Yes, you guessed it. But not only! In this article, we will cover the mobile development but also we'll reflect on how to become a popular vlogger (video blogger). You may ask - how it is related?
Snapchat and Instagram have locked horns over the past few years with the emergence of ‘stories’. Does the lack of real IP augur the end of Snapchat? Those on the inside insist that Snapchat will become the successor to TV for younger generations. In this short exert from The Startup Microdose podcast - Tim Armoo, founder of Snapchat influencer marketing platform Fanbytes, discusses Snapchat’s very exciting applications businesses. Fanbytes have run hyper-converting campaigns for clients like Apple and Forbes has called them "The Millennials redefining how brands market to millennials".
<p>Snapchat has gone from being a simple photo and video sharing app to an integral marketing tool. The time limit on the content means that marketers need to make the most of every second available, which requires a certain amount of strategy. It's critical to observe the overall casualness of the app. When a marketing team is creating a strategy for Snapchat, it's important to settle on a tone of voice that will be used across the board. Ideally, the language used should be easy-to-understand, and posts should have a sense of fun. This section will share stories of how marketers have leveraged Snapchat to achieve growth and the story behind Snapchats meteoric growth itself.</p>
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