Learn all the things in the SEO field that will get more potential customers to your site.
Bounce rate is a key metric for analyzing the performance of a page. It helps in understanding if the users are satisfied with your content or if they had likely to go back to the Google SERPs. All website owners and Marketing experts should keep an eye on their site's bounce rate with an Analytics tool. But there are instances when a user bounces back after a few seconds. This generally does not mean the user is not completely satisfied with your content. This is where the Adjusted bounce rate comes into play. We can easily adjust or modify our website’s actual bounce rate. This guide will help you to adjust the bounce rate with the Analytify plugin. Before starting the procedure of adjusting the Bounce rate, we will define the “Bounce Rate” & “Adjusted Bounce Rate”.
Only 3% of Google's first page results are without SERP features. For many marketers, Google SERP features provide unique opportunities to increase website traffic and rank on Google (outside of traditional organic results). So what are the most common SERP Features and how do you get them? In our latest report, we polled dozens of SEO professionals to learn how they optimize their content to rank in featured snippets and other SERP elements:
Search engine marketing (SEM) is the process of buying ad space on search engines, like Google, for keywords that are relevant to your business. These articles are the best search engine marketing articles to help you build search marketing campaigns that help your business grow. Learn how to create ROI positive SEM campaigns and how to use new search marketing advertising products such as mobile search advertising.