With so many companies, thousands of new blog articles daily, and other companies fighting for attention for similar keywords, your organic traffic can or typically will plateau at some point. However, often one overlooked strategy to complement your organic efforts is the power of activating employee advocates on social media. Here's how activating employee advocates on social can boost organic search traffic.
Organic has declined a little, but it’s still above 65% Given that desktop queries as a whole have plateaued the last few years (while mobile dominates Google’s growth), I’m not surprised Google’s been less aggressive about instant answers on the bigger screens Paid has seen healthy growth, especially the last year, and it’s now (as of Feb. 2018) at an all-time high
Search engine marketing (SEM) is the process of buying ad space on search engines, like Google, for keywords that are relevant to your business. These articles are the best search engine marketing articles to help you build search marketing campaigns that help your business grow. Learn how to create ROI positive SEM campaigns and how to use new search marketing advertising products such as mobile search advertising.
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