Over the years digital marketing has changed dramatically. The introduction to Google Adwords was one of the platforms that changed the industry. A lot companies now incorporate this into their digital strategy, but the common question that is always asked is should they hire a freelancer, go in-house or hire an agency. In this article we go over why hiring an agency may be a suitable choice.
Search engine marketing (SEM) is the process of buying ad space on search engines, like Google, for keywords that are relevant to your business. These articles are the best search engine marketing articles to help you build search marketing campaigns that help your business grow. Learn how to create ROI positive SEM campaigns and how to use new search marketing advertising products such as mobile search advertising.
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