I read 37 books in 2019. Here are the ones you should read too (summaries, takeaways, & who I'd recommend each book to in the actual blog post): Design Graphic Design: A Concise History, by Richard Hollis The Designer’s Dictionary of Color, by Sean Adams Logo Design Love, by David Airey Branding The Brand Gap, by Marty Neumeier Made to Stick, by Dan and Chip Heath Bigger Than This, by Fabian Geyrhalter General / Creativity / Business The Psychology of Graphic Design Pricing, by Michael Janda On Writing Well, by William Zinsser The War of Art, by Steven Pressfield Bonus: Fiction Spring Snow, by Yukio Mishima Runaway Horses, by Yukio Mishima
Leadership plays an important role in the evolvement processes of any company. If there is no effective and charismatic leader, then a company probably has some difficulties with efficient work. In fact, any organization is created aiming to reach particular goals through a group of people. Leadership is about appropriate control of this group. Leadership is a fluid skill as people always change and improve the ways in which they help the company grow. In order to become better leaders in the future, you need to know where you stand today. Here we combine the most common types of leadership styles to help you better understand the impact each type provides.
After learning that most teams are built with a budget, structure and leadership support. I took it upon myself to create a cross-functional global team. It started without a budget, support, structure, or team, just an idea and passion. This is what I learned from starting small, so small that they could not even notice. A change that reworked the structure of my company from within and set in motion the formation of a growth team.
Understanding user psychology is an important part of growth. From creating website copy that resonates with new visitors to using psychological triggers to encourage user action, the science of persuasion includes the tactics and strategies for using user psychology to grow your business. These are the best articles on how to use psychology and persuasion to drive growth including: understanding psychological triggers such as authority and social proof, how to create habit forming products, and how to use psychology to improve conversion rates.
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