You can build the greatest, most unique, never-failing product there is. You can build the product so great that people will inevitably fall in love with it without a second thought. But you still could’ve generated more revenue with an effective sales team attached to it. With SaaS sales, a carefully thought-through strategy is extremely important. SaaS products usually tend to be more customizable and complex, so they need more training, demonstrations, onboarding, and retention work. Moreover, you can’t shrug off an intense competition in each niche. For each Spotify and Slack, there are dozens of alternatives that can be even better in some cases. That’s where a good SaaS sales team steps in. These people can sell your product when nothing else can. It’s crucial you tend to your SaaS sales strategy early on and optimize all the processes in it to the fullest. In this post, we're talking about the ins and outs of SaaS sales models, cycles, compensation plans, metrics, and essential techniques

Some people love to write and receive funny sales emails. Others label them as cheesy and not too professional. Having sent both kinds of emails, my numbers say that original cold emails that are based on "tasty" humor tend to perform better. But what does "tasty" mean?

Thursday, October 1st., 10am - 11:30am PDT, Content Camel's Founder/CEO will be doing an AMA on GrowthHackers.com.   The AMA should be at the top of the trending feed shortly after 10 am PDT. Add it to your calendar: Google Calendar You and your teams are producing great content, but is it getting used? You and your teams are in the field, and it's impossible to find the latest version - of that deck, of that ebook, of that awesome webinar. Content Camel aligns content marketer's efforts with sales and the field by providing a single home for all of your published content, easily accessible, and with usage metrics, so you can demonstrate the ROI on everything you do. To submit your question to Dave, click here. And if you have any questions about our AMAs, please write below in the comments!