Having to handle the task of setting appointments for sales meetings is a real challenge and a real struggle to execute. Many sales reps make the mistake of thinking that the more meetings they can set in a week, the more successful the conversion rate. This isn’t always the case. In this short video, we’re going to discuss some great ideas to improve your ability to set appointments and get quality sales meetings that will convert into sales.

Guest of the day: Tom Libelt, founder of the “We Market Online Courses” and ex-CEO of a marketing agency “Libelt SEO”. In 2010 he launched Smart Brand Marketing, a boutique small business consultancy, to bring smart strategies to businesses and organizations working within a tight budget. In 2015 that transformed into his current business which is We Market Online Courses. What will you learn? The challenges of the service industry; How to run & grow a profitable agency;

Everybody knows that it's easier to upsell current customers than acquiring new ones. And that increasing rev / customer not only directly grows your revenue, but increases the amount you can spend on acquisition. But so many upsell tactics in today's world forget the most important part of any business: making your customers happy. Popups, pressure sales, direct emails all work to get more revenue out of customers, but also serve to chip away at your brand equity. This post dives into ways to not only effectively upsell your customers, but to do it in a polished way that doesn't diminish your brand equity.