Growth Experiments is a complete platform to track ideas, hypotheses and results.
Featuring Divya Dixit, SVP - Direct Revenue, Marketing & Analytics at ALTBalaji – an Indian subscription-based video-on-demand platform, this podcast underlines: 1. The effect of COVID-19 on the viewership 2. The changing viewer behavior and the surging need to personalize visual content 3. The evolution of communication not just at her work but in the industry overall 4. And much more!
In our new blog post, we reflect on the latest updates happening in mobile marketing. Learn September App Growth news: - Apple’s iOS14 & its impact on App Store optimization; - Postponed IDFA deprecation & reaction from Google, Facebook and MMPs; - Google’s plans for Android 12 and more. 💬 What do you think of the latest shake-up in the mobile marketing industry? Share in the comments
So I released a post recently of how we collect up to 58% email optins using old content and retargeting Most people didn't notice that it was in 3 parts and that all 3 parts are now live So for those who missed out, here's part 2: A step-by-step actionable guide to setting up automated systems to collect more emails with content The industry standard optin is around 1.95% Making the changes here we've seen optins as high as 82% to warm audiences, 55% to returning audiences (not on a list yet) and around 30% to cold audiences The guide walks you through: Why it works The common mistakes and what to avoid How to set it up step-by-step How to create a hyper specific next step offer How to set up the email capture How to set up the email automation and much more If you simply take this guide and implement it into old content that already gets traffic, you will see more email optins, month on month, guaranteed Enjoy!