So I released a post recently of how we collect up to 58% email optins using old content and retargeting Most people didn't notice that it was in 3 parts and that all 3 parts are now live So for those who missed out, here's part 2: A step-by-step actionable guide to setting up automated systems to collect more emails with content The industry standard optin is around 1.95% Making the changes here we've seen optins as high as 82% to warm audiences, 55% to returning audiences (not on a list yet) and around 30% to cold audiences The guide walks you through: Why it works The common mistakes and what to avoid How to set it up step-by-step How to create a hyper specific next step offer How to set up the email capture How to set up the email automation and much more If you simply take this guide and implement it into old content that already gets traffic, you will see more email optins, month on month, guaranteed Enjoy!
Retargeting allows marketers to advertise to previous website visitors by using a piece of Javascript called a cookie to follow them around the Internet after they've visited your website. Marketers use retargeting to help grow their business by displaying targeted advertising to website visitors around the Web, getting them to return to their site. Retargeting can help convert visitors who left a website before making a purchase, filling out a lead form, or signing up for a free trial or newsletter. Marketers use retargeting to improve conversion rates and win back visitors that they lost before they converted. These are the best articles on how to use retargeting to grow your business, including retargeting hacks, how to retarget visitors, retargeting for ecommerce, B2B retargeting, email retargeting, and more.
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