You sell a large number of products in your business. Even if you own a single small store, you still need to keep track of and manage several different products. Add to this your online stores and tracking of individual products complicates further. You will have a variety of information about the product stored in your database like the product name, manufacturer/supplier, current stock, prices, etc. An SKU or a Stock Keeping Unit is a unique identifier for each product sold in your shop. It is specific to your business and helps you keep track of various items in your inventory. Have you ever used a Walmart SKU specific inventory checker? These tools ask you to enter the SKU of the product. You get accurate information about the stock availability, price, in which locations it is available, etc. The Walmart inventory checker tool does an SKU lookup on Walmart SKU data in the relevant location according to your zip code, to provide you this information.

E-commerce is huge and that doesn't surprise anyone anymore. A side effect of this general awareness, with more people subsequently jumping aboard the bandwagon, eCommerce businesses are now finding it increasingly difficult to differentiate themselves. To stand out from the crowd. Because amidst all the turmoil, hype, trends in technology, and a global pandemic for good measure, the bar was being raised non-stop by customers. People are becoming more tech-savvy, and mirror every new shopping experience they indulge in to the best one they've come across so far.

Shooting for user growth without understanding product-market fit can be detrimental to startups that are hungry for acquisition yet not knowledge-ready to begin acquiring in the right places. Simultaneously, failing to identify product-market fit early on can lead to building products for the wrong people while missing growth opportunities with the right ones. Whether you consider product-market fit pre or post-product launch, failing to do so can lead to product rot and the eventual death of a great idea. It’s time to save some products. This article covers: - What is product-market fit? - How to determine product-market fit - How to measure product-market fit - Frameworks to help achieve product-market fit