The tech revolution has transformed the traditional business approaches with advanced and more effective procedures. Over time those businesses who neglect innovation and didn’t update their operations have left behind the competition. Whereas those companies which keep revolutionizing with time have set new technological standards.

Did you know that more than 50% of great business ideas fail? In most cases, the reason for this is neglect of the most important stage in any project development - Proof of concept. As a result: - wasted time and money - unfulfilled expectations - dozens of competitors who are already far ahead ... Is this worth it? Study step by step all the stages of creating a proof of concept for your business idea, put them into practice and get a 100% justified success guarantee of your project!

For those US based apps that still have questions about how to approach GDPR from a marketing automation perspective this is for you. The web and mobile app space has its own set of GDPR considerations that differ to say a publisher or adtech provider. There’s a number of choices that you have to make especially around consent, and this post addresses them one by one. This post is intended for growth marketers and product managers that already have a general idea about GDPR and want more practical information on potential changes to your product.