Optimized App Icon can boost conversion rates by up to 30%. AliExpress has seen an average 80-90% increase in search after implementing app indexing. All of that is a part of successful (App Store Optimization) strategy 🤔 For a higher ranking in App Store, read our comprehensive guide on the blog!
If you’re a mobile marketer, then you must have heard about ‘predictive analytics’ and ‘predictive marketing’. And, if data is the lifeblood of your marketing strategies, then you have definitely used machine learning algorithms and artificial intelligence to build smarter marketing campaigns. In today’s ever-changing, dynamic marketing environment, user behaviour and their trends change in the blink of an eye. Hence, it is only fitting that next-gen mobile marketers - like you - need to focus on what your users are and aren’t doing on your web or app platform. That’s where predictive marketing helps you.
<p>Mobile marketing refers to the marketing programs and considerations needed to effectively reach users on mobile devices. Mobile application growth strategies and tactics, mobile marketing tactics–including mobile search engine marketing–are all part of mobile growth. This section also contains the best articles on how to grow a mobile application and how to use App Store Optimization (ASO) to get more downloads and growth for your product.</p>
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