Log files are great but the magic happens when you blend them with Google Analytics, crawl data, sitemaps, and other data sources.

There’s no doubt that science is inundating sales, driving sales managers and sales reps alike to pay closer attention to key performance indicators (KPIs) than ever before. Tracking the right data incentivizes sales teams to consistently hit their targets. While being metric-driven may be top of mind, there are so many different measures that, knowing which sales metrics to use and when, and which ones to avoid can be nothing short of confusing. Determining the most important metrics for your team will ultimately depend on your sales structure, but there are measures to take you in the right direction.

Slack: Where work happens. More and more, that value statement is true. There are an estimated 50,000+ paying teams on Slack, in over 100 countries. Nine million people are using it every week in companies around the globe. Including this one here in Boston.