What do you think of, when you see the term ‘SEO’? When you’re trying to improve the SEO ranking of your website, where do you like to focus all your energy? For most webmasters, they like to put the vast majority of their time and energy into sourcing keywords. However, if you’ve been putting all your time and effort into finding and using the right keywords, but are still not getting the kinds of results that you want, then maybe it’s time you took other factors into consideration. The algorithms of these search engines, not only look at your keywords and their relevance to the search term, but they also look at user experience, which includes things such as: how long a visitor is staying on your website, broken links, bounce rates and inbound and outbound links, just to name a few. If you’re able to get people to stay on your site for longer, then you can increase your site's ranking, and this can be done, simply by improving on-page factors for your site. Using the right keywords to get people onto your page, is only the beginning. If you adopt the approach of optimizing your site for those individuals that like to use the search engines, you will naturally see how important user-friendliness is. In this article, I intend to discuss the various factors that you can use and should consider when attempting to improve the SEO rankings of your website:
Local search engine optimization is the process of ranking a business or product in the search engines for localized searches. Local SEO is often done for small businesses or regional businesses who only want to be visible in Google search to searchers who are located near them. Local SEO also includes optimizing business listing pages on sites like Google, Google+, Yelp and others. These are the best articles on how to use local SEO to grow your business. From optimizing your local business listings, to using the different local search products, to how to appear at the top of the local search results, you'll find the best content on marketing with local SEO.
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