Growth Experiments is a complete platform to track ideas, hypotheses and results.
Just as real estate agents need to learn about each individual client to find ‘em the perfect property, real estate marketing requires offering up the right digital content to viable leads online. Sure, that might sound like a tall order—especially when you don’t know exactly who is visiting your website or browsing your listings. But that’s the beauty of landing pages. By creating targeted real estate landing pages for specific audiences, you can present the right message to the right people at exactly the right time. Check out these 8 examples and find a little inspiration for your next real estate landing page.
Ahrefs recently shared how they spent $33,115 hiring 3 different copywriting agencies to draft up a new version of their homepage. In the end, they mixed and matched different components from what each agency came up with. I decided to deconstruct their thought process and why this unconventional page is actually pretty genius.
Landing pages are the first page a new visitor lands on when visiting your website. Because they are the first things people see, landing pages play an important role in growth, particularly in user acquisition and user retention. These articles show you how to build high performing landing pages through A/B testing, improving landing page copy, and tips on how to optimize a landing page for conversions. This section includes case studies on how marketers have effectively improved the conversion rate of landing pages through A/B testing, collecting user feedback and more.