You and your team pulled all-nighters to create a survey to ask your customers questions, so you can: - create more products for them - improve on one or more of your processes - to get more insights into REAL struggles Or perhaps you've created a landing page or pop-up email optin to: - build your email list - offer an incentive (e.g., free ebook, pdf, etc) But no one's opting in. No replies to your survey. C'mon... You're probably making one, or more mistakes, that this article talks about. There's only one way to find out.
You and your team pulled all-nighters to create a survey to ask your customers questions, so you can: - create more products for them - improve on one or more of your processes - to get more insights into REAL struggles Or perhaps you've created a landing page or pop-up email optin to: - build your email list - offer an incentive (e.g., free ebook, pdf, etc) But no one's opting in. No replies to your survey. C'mon... You're probably making one, or more mistakes, that this article talks about. There's only one way to find out.
At Intercom, we place a lot of time and resources on crafting beautiful, thoughtful landing pages. But they didn't always convert as well as they could have for paid traffic. Learn how we approached personalizing our landing pages for PPC campaigns, resulting in a 3X increase in our conversion rates.
Landing pages are the first page a new visitor lands on when visiting your website. Because they are the first things people see, landing pages play an important role in growth, particularly in user acquisition and user retention. These articles show you how to build high performing landing pages through A/B testing, improving landing page copy, and tips on how to optimize a landing page for conversions. This section includes case studies on how marketers have effectively improved the conversion rate of landing pages through A/B testing, collecting user feedback and more.
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