With so much content out there around Facebook Ads optimization, we wanted to get a feel for how marketers were tracking their organic Facebook performance. To do that, we looked at the most-tracked Facebook metrics from Databox users. In total, that meant analyzing more than 25,000 Facebook metrics being tracked in Databox. Here are the most-tracked Facebook metrics, with examples for how to track each one.
No, I am not climbing down the rabbit hole of JUST setting up Facebook Ads. Instead, this comprehensive guide covers planning through reporting using Facebook and Google Analytics (+some additional tools). The digital marketing landscape is fragmented and can be super confusing, but with some savviness, I have found that the right approach and mix of tools can go a long way. Let me know if I missed anything :) Hope you guys find it useful.
Facebook marketing includes the organic and paid marketing strategies and tactics that marketers use to grow their audience on Facebook and how they drive traffic from Facebook. How to run a Facebook ad campaign, how to build a Facebook lookalike audience, and how to create viral content on Facebook are all topics included here. These are the best Facebook growth hacks and strategies on how to use Facebook to grow your business.
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