Ofertia is one of the leading websites which helps the customer to shop without missing any offer. It bridges the gap between offline and online. It started using Push Notifications to engage with the user in real time. However, with PushEngage they were not only able to connect to the user in real time but also benefited in getting repeat user, improved CTR and more.
You only get one chance to make a good impression. The author doesn't believe in building MVPs. He believes in making incredible product experiences. And that starts with unforgettable first-time experiences for new users. Contrary to MVPs, where the goal is to get something barely usable out the door and into the market for initial feedback, an MLP takes the opposite approach, treating, among other things, the first-time experience of a new user very seriously. This is the first time they’ll see your product, the first time they’ll experience who you are and everything you stand for. And if what they experience is bare bones and clunky, that’s how they’re going to remember you. Don’t forget, “The average app loses 77% of its daily active users within the first 3 days post-install.” You have to earn the right to more of your users’ time. Most startups don’t think about it that way.
User engagement is a critical component of creating sustainable growth for any business. Engagement is the measurement and optimization of metrics related to website or app usage by visitors and users. These are the best articles on how to engage customers or users and how engagement can drive retention and other growth metrics.
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