With such a diverse range of organisations and projects utilising EngagementHQ, we tend to see a lot different ways of setting up EHQ sites and running online consultations. In this article, we look beyond the differences and instead focus on 5 best practice tips and tricks to help you improve your website.
With only a few weeks remaining before we bid 2017 goodbye, now is the time to finalize marketing strategies for the coming year. It's time to identify which parts of your old strategy worked and which ones you'll need to throw out. For increased web traffic, a growth in leads, more loyal customers and that spike in revenue in 2018, a closer look at your content strategy is necessary. Set some time aside to analyze what has worked, and identify opportunities hidden within trends. Here are four tips to help you prepare for 2018. Adjust your mobile first strategy. Get more creative and personal with your content. Prepare for new platforms. Don't give up on email. Get better. Check out the article for a complete drill-down into each of the tips....
You only get one chance to make a good impression. The author doesn't believe in building MVPs. He believes in making incredible product experiences. And that starts with unforgettable first-time experiences for new users. Contrary to MVPs, where the goal is to get something barely usable out the door and into the market for initial feedback, an MLP takes the opposite approach, treating, among other things, the first-time experience of a new user very seriously. This is the first time they’ll see your product, the first time they’ll experience who you are and everything you stand for. And if what they experience is bare bones and clunky, that’s how they’re going to remember you. Don’t forget, “The average app loses 77% of its daily active users within the first 3 days post-install.” You have to earn the right to more of your users’ time. Most startups don’t think about it that way.
User engagement is a critical component of creating sustainable growth for any business. Engagement is the measurement and optimization of metrics related to website or app usage by visitors and users. These are the best articles on how to engage customers or users and how engagement can drive retention and other growth metrics.
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