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If done right, email marketing can be one of the most cost-effective and conversion-rich forms of digital marketing. However, attaining these results isn’t always easy. To get the best results possible, it’s essential to provide engaging and personalized content to your customers. To help you get started, we’ve curated a list of customer service email templates that you can use or get inspired by.
The conversion rate of an email campaign that includes generic content and inadequate segmentation of online visitors is quite low. At this point, email personalization stands out as a solution to the needs of eCommerce marketers because different acts of personalization on emails i.e. personalized subject lines increase the chances of conversion.
These are the best articles on how to use email marketing to acquire, engage, and retain users and customers. Learn how to grow your email list and convert email subscribers into customers. Find the best email marketing subject lines, email A/B tests, and email marketing strategies here.