When you were a kid, your mother probably asked you the following rhetorical question: If all your friends jumped off a bridge, would you? Even at the time, the question seemed absurd. Jumping off a bridge is completely irrational, even if all your friends are doing it. But when you take a closer look at your mother's question, it turns out there's some deep, powerful social psychology behind it. Since the beginning of time, we've been wired to seek social validation. It's ingrained in the very nature of our humanity. That's what makes social proof such a powerful tactic when it comes eCommerce sales and conversions. Learn the 5 principles of any great social proof strategy and 21 techniques you can use to grow your eCommerce business today.
E-commerce growth is focused on customer acquisition, retention and conversion. These articles show you how to optimize your ecommerce store for more growth, including tactics for increasing average order size, ecommerce growth hacks, using social networks to grow an ecommerce store, and how to build an email list and use email marketing to drive ecommerce growth. In addition, ecommerce growth case studies show you how to grow your ecommerce business.
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