Incredible enthusiasm and the creative chaos many startuppers feed on can get in the way when it comes to achieving business success. Starting as the little guy on the market can create a misconception that, being such a small fish in a big pond - you don't need a business plan. You don't have a business empire to look after, so everything can be solved on the go, right? Nope. Huge nope. Every startupper needs a business plan as it is the only way to ensure controlled business growth and give your idea a realistic frame. If you're hoping for financial support, investors will also need to have a look at it in order to assess your ability to make your startup come to life. Nobody's going to give you a ton of money simply by taking your word for it. Investors need at least a defined framework so they know you actually thought everything through. Many misinterpret the methodology of lean startup to justify their "go with the flow" philosophy: read on to find out what's it really all about, what an actual business plan looks like, and why you definitely need one.
Doing things that don't scale is a critical part of early growth for any company. These are the best articles on the tactics startups and new businesses can use to gain early traction in a market and acquire their first customers. Startup marketers can learn how to get their first customers for any type of business.
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