When it comes to big projects like user onboarding or product roadmapping, you can't just check the box. It has to be a mindset shift. But how do you effect that kind of change in your organization? How can you get everyone onboard to move in the same direction together? We tracked down Janna Bastow, co-founder of ProdPad, to discuss just that. We picked her brain to find out how to align your internal organization to get stuff done, how to inspire coworkers and stakeholders, and how to prioritize change all while handling internal objections. In this post, watch the full talk or read our favorite answers from Janna.

You and your team pulled all-nighters to create a survey to ask your customers questions, so you can: - create more products for them - improve on one or more of your processes - to get more insights into REAL struggles Or perhaps you've created a landing page or pop-up email optin to: - build your email list - offer an incentive (e.g., free ebook, pdf, etc) But no one's opting in. No replies to your survey. C'mon... You're probably making one, or more mistakes, that this article talks about. There's only one way to find out.

“Feature creep” has become one of the dirtiest terms in the product management world. When companies notice that they’ve added a ton of features to their product over time, they automatically wonder if they’ve fallen victim to feature creep. Products become more complex out of necessity. But if you suspect your company really is struggling with feature creep, then this article explains that it’s not the root problem, but rather, a symptom. The myth of feature creep disguises the real problem: the inability to execute on the core value of your product.