You have delivered your best to your products and services. I also don’t doubt your in-depth knowledge, which makes you more knowledgeable about your products than anyone else. Yet, do you know this in-depth knowledge is the ultimate blind-fold that makes you inefficient to improve? Read on to find out how to properly ask for feedback.
In this Heavybit Speaker Series, we were thrilled to host David Skok, Partner at Matrix Partners. David discusses why most companies end up building vendor centric sales processes that don’t work. He outlines a step by step approach for creating a buyer centric funnel centered around “getting inside your customers head” and identifying key “triggers” and “wow moments”.
Customer development is a term from the Lean Startup methodology that refers to the process of talking with and surveying potential customers to build a product that solves a real need. Customer development is considered a key component of finding product/market fit which is the essential foundation of sustainable growth. Learn how to do customer development to help you find product/market fit.
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