Online marketplaces offer a new take on how goods and services can be exchanged. Consumers no longer require an intermediary to connect to producers, as platforms do the matching. It’s always a good idea to have a big picture of solutions that are currently popular on the market. We’ve categorized these solutions to make it easier for you to see the big picture of this market.
Poor service at the different touch points in the sales process, from the first cold call to your first attempt to upsell, can quickly cause the loss of customers and affect your company’s profits. In short, poor customer service affects both customer acquisition and, even more importantly, customer retention, which is the bread-and-butter of many B2B businesses.
In this Heavybit Speaker Series, we were thrilled to host David Skok, Partner at Matrix Partners. David discusses why most companies end up building vendor centric sales processes that don’t work. He outlines a step by step approach for creating a buyer centric funnel centered around “getting inside your customers head” and identifying key “triggers” and “wow moments”.
Customer development is a term from the Lean Startup methodology that refers to the process of talking with and surveying potential customers to build a product that solves a real need. Customer development is considered a key component of finding product/market fit which is the essential foundation of sustainable growth. Learn how to do customer development to help you find product/market fit.
Join over 70,000 growth pros from companies like Uber, Pinterest & Twitter