Right now, the technology innovation seems to be moving at the speed of light. According to IBM, in the next ten years, the Internet of Things (IoT), Blockchain Technology, Virtual Reality (VR), Artificial Intelligence and Machine Learning is said to change how every sector performs an activity. And, it is for the first time; the finance sector is said to go through a disruptive change due to blockchain technology. Let’s see what is Blockchain Technology.

The most successful companies capitalize on product and customer knowledge: In fact, Forrester Research found insight-driven organizations grow more than 30% year-over-year and Millward Brown Vermeer found 73% of companies that over-perform use customer knowledge to create tailored experiences. In other words, effective knowledge management (KM) can lead to increased sales and better customer experiences. Let’s explore a few of the ways to make use of knowledge management to help your ecommerce business.

In this Heavybit Speaker Series, we were thrilled to host David Skok, Partner at Matrix Partners. David discusses why most companies end up building vendor centric sales processes that don’t work. He outlines a step by step approach for creating a buyer centric funnel centered around “getting inside your customers head” and identifying key “triggers” and “wow moments”.