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              #retention

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              LATEST POSTS

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              Tommy Landry returnonnow.com | 6 days ago

              How to use Social Media to Understand Customer Needs

              Social media connects people with friends, families, and others who share similar interests. Using the wide range of social media services available, everyone can easily communicate and share information with each other. Brands have even begun to use these same platforms as marketing tools for engaging a larger number of people. Social media connects these brands with highly targeted audiences. It can also help companies understand customer needs and expectations. WHY STARTUPS NEED TO UNDERSTAND CUSTOMER NEEDS Every entrepreneur wants to grow their business by attracting and converting more prospects. Social media is the best medium for brands to connect with these very same prospects.

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              Jason Thibault kubera.com | 5 months ago

              RIP.com: Here's What Happens to Your Domains When You Die

              So what happens to your domains when you die? Something we try not to think about - but we should. Domains can be a lucrative part of your wealth portfolio and certain web addresses that can be worth seriously big bucks. But what happens when a domain owner dies, without a plan to pass ownership to their next-of-kin? It all depends on how you prepare for the inevitable. If your family can’t gain access to your domains after your death 😦 They will expire 😮 They can go back to the domain auction. When legendary domain investor Igal Lichtman passed away his family watched as his domain portfolio sold at auction for nearly $75,000, with all the benefits going to the auction companies and the registrars — not Lichtman’s family. This is a good read!

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              Anuj Adhiya seeingbothsides.com | almost 3 years ago

              Dropbox S-1 Teardown

              The author's analysis of Dropbox's S-1 is that they are a cash machine and possesses a magical business model. He argues that anyone who concludes otherwise doesn’t understand the difference between cash flow and GAAP and the power of negative churn.

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              popular videos

              Video: Growth Is Good, But Retention Is 4+Ever at WMD 2015 Conference by Brian Balfour

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              How to turn customer/user feedback into a sustainable growth engine [WEBINAR]

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              MORE ABOUT #RETENTION

              <p>Churn refers to the loss of customers who are subscribed to or use a service. Churn rate is an important component of growth because it is tied to the retention of users of a service. When more users churn, retention rates are lower. When churn rate is high, it is harder to grow a product or service because more new users are required to offset the users who churned from the service. Churn is particularly important in SaaS businesses and other businesses where users pay a recurring subscription fee. These businesses creaet profit from long customer retention spans and a high customer lifetime value. When churn is high, businesses can&#39;t capture the full expected lifetime value. These are the best articles on how to reduce churn and improve customer lifetime value. From how to reduce churn, how to generate negative churn, how to use customer success to lower churn rates and hacks to reduce churn, you&#39;ll find tactics to improve retention and growth for your business.</p>

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