From strategy to production, learn how to unlock the potential of your content marketing.
If you want to stay ahead of the competition in almost any area of life, being updated with current knowledge/latest trends about the said category gives you a solid edge. Needless to say, It is even more essential in the world of marketing. So, today we’ll be talking about some of the biggest and most effective social media marketing trends for 2018 that all marketers should be updated with. Knowing these trends will aid you in devising an efficient business plan while also helping you get a leg up on the most effective social media strategies today.
Years ago, HTML sitemaps offered a clear SEO benefit to websites. They made site crawling easier for search engines and helped to distribute PageRank. XML sitemaps have long been a more accepted practice to encourage search engines to crawl URLs. But is there any SEO benefit to be gained with HTML sitemaps today. In this post I discuss HTML sitemaps and SEO, and ask a number of eCommerce business owners, SEO practitioners and marketeers their thoughts about them.
Blogging is a popular form of content marketing that companies and individuals use to reach their customers, provide their point of view on a topic, and drive traffic from social networks, user referrals and search engines. Many companies use blogging as part of their inbound marketing strategy. These are the best articles on how to use blogging to grow your business. From optimizing blog posts for search engine visibility, to converting blog readers to customers, to how to use a blog for B2B marketing, you'll learn how to use a blog and blogging to grow your business.