GrowthHackers Experiments is a complete platform to track ideas, hypotheses and results.
In this guide, there are no silver bullets, magical how-tos, or secret strategies that will bring you thousands of links. The main idea behind this guide is to share how you can start getting links faster and easier, however, not effortlessly! Most likely, the first month of email outreach won’t result in any links whatsoever, but that shouldn’t discourage you. It’s similar to the sales process that doesn’t bring the results starting from the very first minute. But if you do everything right, each month you’ll be getting more links than in the previous month.
Here is a fundamental breakdown of how Bharat Matrimony grew from and Idea in 1997 to IPO in 2017. What makes this story exciting is its growth through the digital age. It's a 5000 word piece that consists of marketing channels used, techniques and how they scaled this baby. Anyone who is interested in growing an online platform (B2B or B2C) will derive a lot of value from it.
B2B is short for business to business and refers to marketing to business users who must buy products and services for their company, rather than themselves. B2B marketing often requires the combination of sales and marketing, and includes content marketing, lead generation, demand generation, customer lifecycel marketing, marketing automation and more. These are the best articles on B2B marketing, including the best B2B growth hacks to help grow your B2B marketing efforts.