The undeniable power of mobility has been redefining how businesses are run. It’s transforming various aspects of workplace and operations. Mobile apps are imperative to this much need mobility for a digital transformation. People are increasingly depending on these apps for a variety of tasks everyday. The apps also prove immensely helpful to deliver a strong self-service experience to customers as well as employees. Additionally, mobile apps are gradually strengthening brand recognition, providing a competitive advantage and most importantly–improving customer engagement.
APIs are used by marketers to automate the transfer of data between separate software systems and platforms. Find the best articles on how to use APIs to grow your business, from automating marketing tasks to connecting to existing platforms. If you've wondered how companies use tools like Zapier, data scrapers, or connect one platform to another, this is the place to start.
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