An analytics division today is the backbone of decision and strategy, capable of transforming companies. Investing in technology and people should ensure that strategy is continually improved and business potential is maximized. In the collections industry, while dedicated analytics wings are a rarity, collectors can’t thrive and flourish without leveraging analytics in this digital age of the customer.
Recently, I did office hours for a few YCombinator startups, and SEO was a popular topic. I was giving similar advice to each startup, so decided to write a blog to document the advice I gave. In this post, I’ll talk about how to get started with SEO at very early stage companies, up to the point where there is enough traffic to run SEO experiments.
The best articles on how to use analytics to grow your business. Analytics are the collection of both quantitative and qualitative data that are used to measure the performance of a business, product, marketing campaign or other initiative. Learn how growth marketers use analytics to find new opportunities for growth.
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