Your business will always have competition. If you don’t know what that competition is up to, you could be missing out on huge opportunities. Every business, big or small, should be conducting competitor analysis. Your competitive analysis should inform your marketing plan, your business plan, and every part of your high-level business strategy. This complete guide will show you: - How to conduct competitor research - How to analyze your research - How to visualize your findings for your team and/or clients - How to design a compelling, credible report
Recently, I did office hours for a few YCombinator startups, and SEO was a popular topic. I was giving similar advice to each startup, so decided to write a blog to document the advice I gave. In this post, I’ll talk about how to get started with SEO at very early stage companies, up to the point where there is enough traffic to run SEO experiments.
The best articles on how to use analytics to grow your business. Analytics are the collection of both quantitative and qualitative data that are used to measure the performance of a business, product, marketing campaign or other initiative. Learn how growth marketers use analytics to find new opportunities for growth.
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