YH
yuree hong 20 days ago

What would be the 3 most important skills a startup marketer need in 2020?

MOST UPVOTED ANSWER

You're absolutely right. The skill set of an ideal digital marketer has changed drastically over years, but predominantly revolved around 3 key pillars - Bra...

1
Answered by
DS
 Deepan Siddhu
MR
Mike Rizzo about 1 month ago

How, When, and Where is it best to ask "How would you feel if ____ no longer ...

MOST UPVOTED ANSWER

You can try the Net Promoter Score study asking: "How likely is it that you would recommend our company/product/service to a friend or colleague?", if you ar...

1
Answered by
YH
 yuree hong
DH
Dani Hart about 1 month ago

If you were hiring a head of growth, what questions would you ask in the inte...

MOST UPVOTED ANSWER

I'm not expert enough to hire a head of Growth, but as a candidate I'd create a simple board on Trello to manage experiments, adding some ideas to the Ideas ...

7
Answered by
MC
 Marco Cardillo
BR
Brian Riback about 1 month ago

Looking for a non-technical co-founder

SO
Si Quan Ong about 2 months ago

What do you consider as a productive day?

MOST UPVOTED ANSWER

Ah, very philosophical question. Personally, I consider a productive day to be one in which I actually got something "done." I really value that feeling of a...

1
Answered by
LC
 Lisa Callahan
Anonymous 2 months ago

Is there a marketplace where you can hire high quality marketers?

MOST UPVOTED ANSWER

This is probably the best place to tap the growth hacker community, but for marketplaces other than the ones Justin mentioned you could also try gocatalant.c...

3
Answered by
KP
 Kimmy Paluch
VV
Vishnu Vankayala 3 months ago

How independent is your digital marketer from your tech/UI/data team?

MOST UPVOTED ANSWER

Hey there) As a digital marketer myself I need to admit that recent years the work of marketing team is really closely connected with a work of developers...

2
Answered by
IK
 Iryna Kutnyak
DH
David Hoos 3 months ago

What are the key milestones every marketing team should target when building ...

MOST UPVOTED ANSWER

I suppose this is dependent on your company, product, and/or sales funnel - not to mention, company stage. Also, it can be easy to mix up milestones with goa...

4
Answered by
JA
 Justin Adelson
JP
Jack Paxton 3 months ago

Why Don't Agencies Run Viral Contests?

MOST UPVOTED ANSWER

I agree with @millanda on this one. My experience with contests is that they drive a lot of exposure and engagement, but they do not drive a lot of conversio...

4
Answered by
JA
 Justin Adelson
WB
Wes Bush 4 months ago

What does your growth engine look like?

MOST UPVOTED ANSWER

If you'd like to collaborate on Growth Engine 2.0, we're looking for 2 expert growth hackers to share their strategies. Just send me a note if interested.

2
Answered by
WB
 Wes Bush
MR
Mike Rizzo 4 months ago

Can an organization have more than one "North Star Metric" per department / p...

MOST UPVOTED ANSWER

A case could be made where different products within the same company would have different North Star Metrics (NSMs). For example, I doubt that Uber Eats NS...

8
Answered by
SE
 Sean Ellis
DH
David Hoos 4 months ago

What are the most important hard and soft skills of a modern VP of Marketing?

MOST UPVOTED ANSWER

This is a really good question - I never thought about it until now. Role: I am the founder and CEO of my marketing agency, Perfect Pixel Marketing. Ha...

3
Answered by
JA
 Justin Adelson
AM
Amanda Milligan 4 months ago

What are your biggest takeaways from the GrowthHackers 2017 conference?

MOST UPVOTED ANSWER

For me, two themes kept emerging through all the talks: a. Understand what your North Star Metric is. Without this, you really aren't going to be able to...

6
Answered by
AA
 Anuj Adhiya
AB
Andrei Baklinau 6 months ago

If you are working in a Growth Team, which framework do you use (how do you s...

MOST UPVOTED ANSWER

Our growth team works in one week sprints. We have a weekly meeting to discuss progress on the north star metric of our business, progress against our set gr...

3
Answered by
DH
 Dani Hart
DH
David Hoos 6 months ago

What Are Your Biggest Growth Hopes & Fears?

MOST UPVOTED ANSWER

For RankWatch the biggest hope is to get different companies and SEO agencies onboard. Make them feel easy to use RankWatch SEO Management Software and the f...

2
Answered by
AS
 Amitabh Songara
AG
Alexandra Gibson 7 months ago

How do you set quarterly goals for each of the people on your marketing team?

MOST UPVOTED ANSWER

Hi there! As a head of your marketing team your job is to take the main objective of the company and break it down into bitesize attainable goals. First,...

4
Answered by
TD
 Tiffany Dasilva
Anonymous 7 months ago

What is the best growth team structure for a two sided marketplace?

MOST UPVOTED ANSWER

I tend to be action-oriented, so I'd say if there's no growth team get that going first, or at least grab a product person or engineer and get them going on ...

4
Answered by
JB
 John Barth
Anonymous 7 months ago

What is OK to experiment? What are Not-OK to experiment?

MOST UPVOTED ANSWER

We often talk about the power of experimentation for things like Subject Lines, Button Colours & Call To Actions... All of these things are great to expe...

3
Answered by
RS
 Ross Simmonds
AC
Alessia Camera 7 months ago

Are there any books written by lady growth hackers? And, if yes, which are th...

MOST UPVOTED ANSWER

@alessia_camera check out Sofia Quintero. She wrote a great e-book on Growth Hacking when she was at @geckoboard called Food for Growth. You can check it out...

2
Answered by
SB
 Shane Bliemaster
Anonymous 8 months ago

What are some example of experimentation handoff process between growth to en...

MOST UPVOTED ANSWER

Hello, Speaking from my own experience, I would start by getting buy-in from everyone on the team about the objective you hope to achieve with your AB tes...

3
Answered by
JM
 Jason Meresman
Anonymous 8 months ago

What does the typical day look like for a growth team at a growth stage startup?

MOST UPVOTED ANSWER

It really depends on the size of the team and the roles on the team. But collectively a typical day for a good growth team will include... - monitoring ...

12
Answered by
SE
 Sean Ellis
AD
Andy Davis 8 months ago

Are company culture, hiring & retaining & motivating your team an overlooked ...

MOST UPVOTED ANSWER

Agreed! Collaboration can be so effective in coming up with innovative ideas, but only if people feel they're in a non-judgmental zone (and a transparent one...

5
Answered by
AM
 Amanda Milligan
CO
Chris Out 9 months ago

What is the most stupid thing that you have heard about growth hacking in 2016?

MOST UPVOTED ANSWER

Thanks for your reply Maja! It's so true that almost nobody "truly" understand what growth hacking is really about. One of the reasons is that there is no...

2
Answered by
CO
 Chris Out
SW
Samuel Woods 11 months ago

What's Your Ultimate Outcome of Growth Hacking/Marketing?

MOST UPVOTED ANSWER

Sustainable growth so we can maximize the impact on the problem we set out to solve. Everything else is a means to achieving this goal (ie additional fundin...

5
Answered by
SE
 Sean Ellis
AP
Alex Pyatetsky 11 months ago

What was an idea that you were sure would fail, but was actually a huge succe...

MOST UPVOTED ANSWER

I've actually had the reverse problem - thinking something would work well but didn't. Guess I've learned not to pre-judge the (lack of) merits of any idea ...

1
Answered by
AA
 Anuj Adhiya
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