AL
Arsene Lavaux about 1 year ago

A/B Call-only ads vs. Text ads in Google Adwords

MOST UPVOTED ANSWER

How do we think this would perform for B2B Enterprise software sales? Love the idea as well

4
Answered by
KS
 Kate Swanberg
BW
Ben Webster about 1 year ago

What is the best performance marketing platform?

MOST UPVOTED ANSWER

I've heard good reviews about Whatagraph. Whatagraph.com help you to automate marketing performance reporting process by collecting data from marketing chann...

1
Answered by
GG
 Gokul GR
RS
Ross Simmonds over 1 year ago

What did you learn from your first marketing flop?

MOST UPVOTED ANSWER

I will say that my preference toward digital marketing tactics compared to traditional marketing tactics did almost hurt a campaign I was running. I was work...

3
Answered by
JA
 Justin Adelson
RM
Robert McGuire about 1 year ago

Are there affiliate marketing tools especially for solo professional services...

MOST UPVOTED ANSWER

the barrier I have seen here is: conversion tracking, there is always going to need some implementation (on the sellers side) after they buy in to your value...

1
Answered by
TB
 Taylor Barr
DP
David paul over 1 year ago

How do Facebook Instant Articles work?

MOST UPVOTED ANSWER

Are you asking why someone would want to start creating/posting Instant Articles or are you asking what is the technology behind it that is supposed to make ...

3
Answered by
JA
 Justin Adelson
AJ
Adina Jipa over 1 year ago

Ads on Quora. Pros & Cons?

MOST UPVOTED ANSWER

I'll follow the discussion and leave this link here: https://median-ads.com/en/guides/guide-to-quora-ads/

2
Answered by
DD
 Daria Davis
ST
Siddhant Tiwari over 1 year ago

Looking for your opinions about Startuplister and Promote Hour?

MOST UPVOTED ANSWER

I'm wary of such services in general. There is no surety, as to how many users/ customers/qualified signups etc you might expect in X time frame and there i...

1
Answered by
AA
 Anuj Adhiya
AL
Arsene Lavaux about 1 year ago

Is bid adjustment the only way to create single-device campaigns in Google Ad...

MOST UPVOTED ANSWER

Adjusting a device bid down to negative 100 will effectively remove that device from being able to display ads. So, if you want to create a mobile-only campa...

1
Answered by
NB
 Nick W Bennett
JP
John Peterson over 1 year ago

Why would anyone ever want to do CPM over CPC ads?

MOST UPVOTED ANSWER

Three reasons, usually: 1) You're trying to raise awareness of something but not necessarily looking for clicks. For sales-oriented companies, this usuall...

3
Answered by
VK
 Vanessa King
RA
Ryan Abrams over 1 year ago

What are your thoughts on putting live chat on a PPC landing page?

MOST UPVOTED ANSWER

Although I do not have direct experience with this method, I do think it is smart to try it. The point of a landing page is to convince the user to take the ...

1
Answered by
JA
 Justin Adelson
MK
Martin Kessler over 1 year ago

Programmatic Direct Mail, any experience?

MOST UPVOTED ANSWER

I think you should look at this solution built by FreeCodeCamp: https://medium.freecodecamp.org/our-nonprofit-needed-a-cheaper-way-to-send-email-blasts-so-we...

1
Answered by
RS
 Rishabh Saxena
DP
David paul over 1 year ago

Facebook Page Locations (address) - How effective for the local audience and ...

KC
Kaben Clauson almost 2 years ago

Has anyone here tried Reddit ads?

MOST UPVOTED ANSWER

We thought about it, but a small research of popular and relevant subreddits shows that posts that are "lifted" as an ad don't have many upvotes and comments...

4
Answered by
KZ
 Kristina Zahorulko
Anonymous almost 2 years ago

If you had a list of potential customer acquisition channels that you wanted ...

MOST UPVOTED ANSWER

Depends on the channel. The ’Traction’ book recommends 2-3 weeks if I remember correctly. For paid channels that is probably a good time frame. Content marke...

10
Answered by
RB
 Robert Bausmert
SS
Sushil Sharma almost 2 years ago

How to display ads on mobiles in Geo-fence without any particular app?

MOST UPVOTED ANSWER

This problem has been discussed in this well written Medium post - https://medium.com/@k_karthikram/problem-of-gps-targeting-scale-82bd94e4ceaf

3
Answered by
AB
 Akshay Balraj
GC
Gary-Yau Chan almost 2 years ago

Is there a LTV model for an ad impression business?

DD
Daniel Daines-Hutt about 2 years ago

What are your top 3 marketing blogs that you think everyone should read?

MOST UPVOTED ANSWER

Coelevate - http://www.coelevate.com/ - @bbalfour - does a great job breaking down the structure, approach, mindset of successful growth programs and teams ...

4
Answered by
MB
 Matthew Buckley
ST
Stanley Tan about 2 years ago

What is your minimum target return on ad spend?

MOST UPVOTED ANSWER

Instead of looking at it as a monetary unit (i.e. $5.00 for every $1.99) I would look at it as a percentage of your LTV. My target number is usually 33% of t...

3
Answered by
JA
 Justin Adelson
OM
Omer Molad about 2 years ago

When is the right time to start paid advertising? What needs to be in place ...

MOST UPVOTED ANSWER

NOW! Do it! Sorry. I got excited. The short answer is to start paid advertising when you have $5000 to spend for fast data and results. The long answer is...

12
Answered by
JA
 Justin Adelson
ZF
Zsolt Farkas about 2 years ago

As a growth marketer what event should I attend before and after #GHconf17 in...

MOST UPVOTED ANSWER

I was looking for the same and have ended up signing on several meetup groups - there are loads! Try to see what are the interesting meetup events from your ...

2
Answered by
YH
 yuree hong
Anonymous about 2 years ago

How to Target Facebook Ads to someone who might like a brand, but doesn't lik...

MOST UPVOTED ANSWER

As @mahe_adi said, in your case, Lookalike is the best way to effectively expand your target audience. In two words, Lookalike it is a special Facebook al...

1
Answered by
DV
 Dina Volkova
Anonymous about 2 years ago

Facebook recently removed Affinity Score from Audience Insights. How are you ...

MOST UPVOTED ANSWER

This seems like a reasonable workaround: https://www.youtube.com/watch?v=fFmsZF2i08k @johnathandane - any words of wisdom on this one from your experience?

1
Answered by
AA
 Anuj Adhiya
KK
Kev Kaye over 2 years ago

How to decrease Facebook Ad costs?

MOST UPVOTED ANSWER

Hi Kev - are you asking for methods on how to decrease conversion costs or are you trying to survey the community to see if they are interested in your resul...

4
Answered by
JA
 Justin Adelson
GD
Gareth Daine over 2 years ago

How Can You Leverage Social Media to Grow and Own Your Audience?

MOST UPVOTED ANSWER

I guess there is a twist to consider. Say that Organic traffic on Facebook is dead is pretty accurate, however, I believe that you can still get some Faceboo...

2
Answered by
DB
 Djahill Bahia
SE
Sean Ellis over 2 years ago

Which variable in a facebook ad do you believe has the most/least impact on m...

MOST UPVOTED ANSWER

Most important variable to test: I'd go with Interest Targeting - For install ads finding the best audience is the holy grail. If you can find an audience th...

3
Answered by
RW
 Ryan Watson
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