RG
Robert Gibb 20 days ago

Are you a marketer for a retailer that has a mobile shopping app? If so, does...

JD
João Duarte about 1 month ago

Are there any good free tools for doing App Store Optimization?

DG
Derrick Grant about 1 month ago

How would you grow a bootstrapped niche news app?

JC
Jenny Crook 3 months ago

What do you think it takes to launch a successful app?

MOST UPVOTED ANSWER

It might be the same thing as #3, but I think product/market fit has a lot to do with a successful app launch. Product/market fit defines your potential and ...

3
Answered by
SE
 Sean Ellis
JA
Justin Adelson 3 months ago

How do free trials affect install and purchase rates of mobile/desktop apps?

MOST UPVOTED ANSWER

You need to test it. The free trial will or will not bring tons of new users (depends whether you 're asking for a CC or not). Once you get tons of free user...

2
JD
João Duarte 3 months ago

What free/low priced analytics tool do you recommend to track mobile retentio...

MOST UPVOTED ANSWER

Mixpanel, I find Mixpanel offers a really good data and features specially for mobile apps also it offers a free package for small startups, I really like th...

4
Answered by
AA
 Andrew Azmi
Anonymous 4 months ago

Mobile app teams, who is responsible for engagement campaigns in your company...

MOST UPVOTED ANSWER

Let's break it down real quick. Whoever is doing this needs to do the following: 1. Convey the messaging to the audience 2. Know how to interpret the dat...

1
Answered by
JA
 Justin Adelson
HQ
Hila Qu 5 months ago

ASO experts: Why do some apps seem to receive significant higher count of App...

MOST UPVOTED ANSWER

I believe, they use special forms inside app for review request. For example "Instagram doubled its iOS ratings in a week thanks to this in-app review popup!...

1
Answered by
LB
 Leonid Bogolubov
SE
Sean Ellis 6 months ago

What is your favorite A/B testing platform for mobile apps?

MOST UPVOTED ANSWER

Thanks @emilysgoldring really appreciate the response! Do you know any advantages of Optimizely for mobile app A/B testing vs Lean Plum (besides integrating ...

5
Answered by
SE
 Sean Ellis
AM
Aashay Mody 6 months ago

What do you use to track mobile app downloads/conversions?

MOST UPVOTED ANSWER

I've worked together with customers who've, besides AppsFlyer, successfully used Adjust https://www.adjust.com/ or Localytics https://www.localytics.com/ to ...

3
Answered by
SP
 Stefan Pettersson
JS
Joyce Solano 8 months ago

Most effective app retention techniques?

JF
Jordan Feldstein 10 months ago

Single link that deeps to mobile, falls back to web?

MOST UPVOTED ANSWER

Example: "You've received a new item!" and the link will try to open the item in the mobile app else open it in web.

1
Answered by
JF
 Jordan Feldstein
Anonymous 10 months ago

Optimizing an app store page: focused messaging with most important benefit o...

MOST UPVOTED ANSWER

I use both. You cannot leave one for another. No one searches for your product, people search the benefit derived out of the product. However the goal is to ...

1
Answered by
CM
 Chandan Mishra
AL
Arsene Lavaux 10 months ago

ASO for whicheverbrand.com keyword vs. whicheverbrand: Why would it be diffe...

AB
Andrei Baklinau 11 months ago

Have you even increased Activation rate in your app while further metrics (Co...

MOST UPVOTED ANSWER

There could potentially be a couple things going on. 1. Whatever metric is currently associated with activation might not be the true activation metric. ...

3
Answered by
AA
 Anuj Adhiya
SE
Sean Ellis 12 months ago

Has anyone tried the iOS search ads yet?

MOST UPVOTED ANSWER

Makes a lot of sense on the ASO, thanks.

2
Answered by
SE
 Sean Ellis
SE
Sean Ellis about 1 year ago

Which variable in a facebook ad do you believe has the most/least impact on m...

MOST UPVOTED ANSWER

Most important variable to test: I'd go with Interest Targeting - For install ads finding the best audience is the holy grail. If you can find an audience th...

3
Answered by
RW
 Ryan Watson
SJ
Sean Johnson about 1 year ago

Have you used content marketing for driving mobile app installs?

MOST UPVOTED ANSWER

Yes, sure. We tried it for Russian segment, but in was not good idea. We placed about 3-4 reviews of our mobile app, but didn't get enough installs. And t...

1
Answered by
AB
 Amir Basyrov
Anonymous about 1 year ago

For a mobile app, do you think ongoing DAU/MAU ratio is more important or day...

MOST UPVOTED ANSWER

Hey there. DAU/MAU is measuring churn - or how many users are no longer active. Measuring active users after 30 days is crucial - but it's also all about...

3
Answered by
KK
 Kathryn Kosmides
DF
David Frahm about 1 year ago

How can I model a funnel for mobile apps?

MOST UPVOTED ANSWER

indeed, their store analytics leave a lot to be desired. Even google analytics, arguably the gold standard for tracking, can struggle with proper funnels (i...

1
Answered by
MB
 Melinda Byerley
Anonymous about 1 year ago

Is it still a good idea to release a mobile app in Canada to work out kinks b...

Anonymous about 1 year ago

For a mobile app in a new category (without existing demand), what are some d...

MOST UPVOTED ANSWER

Hi- Here is a quick thought on this. If you open up a "new category" somehow, you still need to be extremely strategic in the way you pick the main categ...

6
Answered by
AL
 Arsene Lavaux
AL
Arsene Lavaux 4 months ago

What are your favorite 3 mobile app designs?

AS
Ankit Shukla about 1 year ago

Have you tried implementing AMP [Accelerated Mobile Pages] on your websites?

MOST UPVOTED ANSWER

@ankythshukla - I haven't implemented AMP personally, but here's a post that I thought was interesting: https://growthhackers.com/articles/should-you-optimiz...

1
Answered by
JM
 Jason Meresman
AL
Arsene Lavaux about 1 year ago

Mobile MarTech stack - what do you use?

MOST UPVOTED ANSWER

Thanks Anuj for sharing. Looking into it as a starting point. Hope others will jump in to cross-pollinate mobile experiences.

3
Answered by
AL
 Arsene Lavaux
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