In the future, as the popularity of messenger apps rises, more brands will look to integrate messaging as a major communication channel since it is important...
Great question! There's a lot you can do to nurture leads and try to shorten sales cycles. It mainly comes down to educate prospects and give them all the in...
Hi @jnana_s-rao -
Marketing automation is a pretty broad topic. "What marketing automation tool are you using?" is sort of like saying "what hammers are y...
Hi Danny, good question, and like Growth Hackers, there is a world of Sales Hackers who have taken the original premise of Predictable Revenue and used to it...
Here are a few suggestions:
1. Make sure you use unique product descriptions to avoid duplicate content. Think about the keywords you want to rank for, bu...
Hi Mark. This is a really tough one and I've also had to work through months where targets have been set and things just don't seem go your way but you have ...
It really varies by industry. Yes - networks have affiliates (like mentioned CJ and LinkShare), but given their restrictions for Advertisers/Merchants (like ...
At the beginning of this year, we had a similar question in mind. We were wanted to understand the factors that influence conversion rate and buyer's journey...
Instead of asking, "How do you avoid a drop in sales," maybe you should look at it as "How do you maintain low acquisition costs?"
You can't force people ...
Typically, it doesn't mean that because people request a price, they're also good prospects and in a position to buy right now.
With a 5% conversion rate ...
Agree with both Justin and Nick - you got to be transparent and it helps to master one vertical as an agency before moving into another. Yet, in regards to w...
I do not have any research to cite but I can offer my own personal experience and/or an example we are probably very familiar with.
Under most circumstanc...
The first thing I would do is clearly define the target audience. If they didn't have personas, I'd make sure to create them. And if they did, I would revisi...
Hey Maria!
I work at Statsbot and we use our own product to follow the predictions.
Our bot processes the data, builds a machine learning model, tests metr...
I created a custom field in Salesforce named "Follow-up time" that automatically tracks the time between lead creation and the first activity created. Our p...
Hi Justin, The approaches depend a bit on how you are getting traffic to your reposted content AND whether the user understands that you/your product repres...
Well, he has a point in terms of priming. Images of men and women in varying amounts should be featured and a/b tested on landing page, etc. That would not n...
I am mostly engaged in the self serve space, so these examples are going to be targeted to automated offers rather than a sales pitch.
Here are some offe...
Mine was the understanding that at first I have to focus all my efforts on low-hanging fruits.
When I'm talking about low-hanging fruits I mean that I sh...
