Categories can help to build a taxonomy of your website and give it a structure / hierarchy. It's hard to prove with data but that makes it easier for search...
The answer to this question really depends on how you define marketing. If by marketing you mean any way of growing a business, then yes growth hacking is ba...
Content microsites have worked really well in my experience, especially for SEO. An example is https://www.atlassian.com/git.
Microsites are different fr...
I'm not expert enough to hire a head of Growth, but as a candidate I'd create a simple board on Trello to manage experiments, adding some ideas to the Ideas ...
I like the hypothesis kit setup by Craig Sullivan with the help of Colin Mcfarland (SkyScanner), Lukas Vermeer (Booking.com), Rik Higham, Doug Hall, Michael ...
How to Make a Quick Injection of Revenue in 7 Steps
I am working as one or two types of businesses. Service or Product based. I made a quick 7 steps to re...
KPIs can change depending on the campaign goal and product/service being offered. For example, if you are running a Facebook advertising campaign and you are...
First, it has to be unique. Rehashes of the same old ideas just won't cut it. Give me new ideas or a different take on common themes.
It has to be easy to...
NOW! Do it! Sorry. I got excited.
The short answer is to start paid advertising when you have $5000 to spend for fast data and results. The long answer is...
No product/service exists in a vacuum. Spending more time on it means less time with something else. If you truly believe that the purpose of your offering i...
I've been writing for years and have had a ton of people flat-out copy my stuff. Here's my stance on it...
I think the more you steal in wordcount, the mo...
Hi Andrei,
I've been dealing with a lot of enquiries about SMS as an acquisition channel lately, so I hope I can shed some light on this for you.
A lit...
I definitely understand your confusion here - it can be pretty confusing. I think the key is that it is an iterative process. You create an MVP and introdu...
This one by @mattangriffel is the most popular one I know of (and with good reason): https://growthhackers.com/slides/growth-talk-29-growth-hacking-quick-win...
The average influencer receives a plethora of emails each and every day. And while Facebook, Twitter, LinkedIn and Instagram make it seem as if we’re closer ...
A lot of these responses seem to involve emailing people who have not opted in to your list. The last time I checked, this was called spamming and while not...
Hey Amit- I recently moved from a product development to a growth role at my startup. Here is our general approach and then some hacks to achieve our goals:
...
In most cases, I don't think free trail will devalue your product. Customers have so many choices now, it's pretty hard to convince them to buy without allow...
Hm, I understand the problem.
Well, I suggest to set up a goal based on secondary researches (benchmarks) or just give the investors a logical route for you...
When people talk about acquisition channels they often refer to channels that would work for the mass. But even growthhackers.com could be a new acquisition ...
1. You've got to know the language and what resonates w/them. Read the stuff on top/trending of the month.
2. Start with 3 sub-reddits before diversifying. ...
Blackhat, you say?
1. Buy a 0-day exploit for a popular CMS on a black marker (make sure the CMS has at least a few million installs).
2. Create a scri...
