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I'm Adina, and I'm building socialinsider.io - a social media analytics tool which serves up a full view of a competitor’s digital strategy for Facebook & Instagram.   

What are the most important Facebook & Instagram metrics that your clients are asking for?

  • JA

    Justin Adelson

    over 2 years ago #

    My client always wants to know when is the best time for her to publish her Instagram posts; given the request, she is most interested in engagement and what days/times have the highest rates.

    Hope that helps!

  • TP

    Travis Pflanz

    about 2 years ago #

    Website visits from post - comparing sharing a link post vs. an image post with a link in the text.

    • AJ

      Adina Jipa

      about 2 years ago #

      Thank you for your comment, Travis! CTR for every posts. For Instagram - what do you measure?

  • SD

    Steve De Long

    about 2 years ago #

    Sometimes clients ask for metrics or reports that just aren't actionable and you just have to go with it.