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I enjoyed @HilaQu's 'How to build a growth model, part 1 & 2' https://medium.com/@HilaQu/how-to-build-a-growth-model-part-1-9870d78e67f8#.8cnunux2t https://medium.com/@HilaQu/how-to-build-a-growth-model-part-2-59f5f508492#.i4lbg91ci At the moment I am in favour starting a project with 1. Growth Model & North Star Metric 2. Bullseye Framework 3. Execution planning

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