Hey guys! Would love to hear your thoughts! We have around 10K users who visit our website daily, use our products and active in discussions within the "community-chat" feature we have on our site. We would like to treat those users like a community. Give them a feeling that we know about them and appreciate their daily use of our product. But, we don't want to take their discussions out of our website - we want to build a kind of "Program for empowering users" without opening a dedicated FB group or using a community management tool.
Here are a few ideas I already have in mind;
- Contact them by email, send them merch, thank them privately.
- Later, we can get them involved in product decisions, get them to test new features and give us feedback.
We can create an LP for them to sign up for a “beta tester/gold user” program where they’ll get access to features before everyone else.
Do you have any other creative ideas? How can we further empower our top users within our website?