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How to create retention if users only use you when they need to?
Like a translation product or one step within the content marketing creation process?
@anum & @nireyal addressed this during a panel at #GHConf16: https://growthhackers.com/videos/growthhacker-conference-16-panel-discussion-growth-through-customer-engagement-email-notifications-content-and-social/ - the whole discussion is great but the relevant part is from 23 mins 15 seconds.
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