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This is the link to my landing page: http://bit.ly/2VXDL2T

  • SK

    Sean Kirby

    about 1 year ago #

    I like the headline. It grabs attention and piques curiosity, although I think it should say "fish" not "fishing", but that could just be the fault of the translation.

    The image is related to the topic, which is good, but I think it would have more impact if it was more dramatic. Perhaps there is something that demonstrates the problem more. Or maybe there is a screen capture from the film that would work?

    When you get into the main body copy, you need to keep the reader engaged and move them toward the CTA. Try to stir up emotion and provide more of a benefit. Get into some of the consequences we are facing. Tell them how the documentary will help to solve the problem. What is the benefit of attending?

    If the goal is to get people to attend the viewing, why not make that the CTA instead of learn more? You could even add a bit of urgency by stating seating is limited and having them complete a form to reserve their spot.

    Best of luck!