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Can an influential founder's presence actually hamper the future growth of their company?
Especially, when their personal brand is much larger than the company's?
An influencer who has an incredible personal brand can bring lots of business to a new or existing company. People want to work with people. They want to know the team members behind the brand. See: Guy Kawasaki as the evangelist for Canva.
I suppose that's one way to look at it, from an influencer POV.
What I'm getting at is the fact that there could come a time when the founder's personal brand becomes intertwined with that of his/her company's and the company then struggles to break out of this mould, struggling to develop an identity of its own.
Thanks for your response on this question!
Interested in what prompted this question?
Just a thoughtful musing. Have seen a couple of promising startups in the Indian arena bear the brunt of founders with said personality type.
Is the founder still the CEO? I think the question you pose is interesting... On one hand you would think that the founder/CEO would dictate the company's culture and innovation and not the other way around. But I can see if that founder has lost sight of what the future holds for the company, then there should could be chance that they are shooting themselves in the foot.
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