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I've noticed that the majority of speakers at growth related conferences are based in California. I'm sure there is a ton of talent outside of California. Who are the people/companies that you most respect outside of California?

  • SE

    Sean Ellis

    over 5 years ago #

    Mike Volpe from Hubspot (based in Boston) is one person who comes to mind. Clearly they have had amazing growth.

  • BP

    Brandon Pindulic

    over 5 years ago #

    I think the reason there's so many known growth professionals in California is because there's more of a focus on consumer tech on the west coast...not to say there aren't some great consumer tech co's on the east, but definitely a large majority are out west (no numbers to base this on, just anecdotal). Since consumer tech co's are more widely known + distributed, it can give more attention to those behind the product.

    Also, the big name marketers in NYC are marketers in the traditional sense (Madison Ave) and also a lot of really, really great digital / interactive marketers with more of a focus on branding than direct marketing.

    But, for NYC I'd say..

    - Mattan Griffel (Appboy, founder of One Month Rails / Grow Hack)
    - Chris Rodriguez (one of the founders at Speek, now marketing/growth manager at Knewton)

    Conrad Wadowski (also on the list) is running a user growth program and the top growth professionals in NYC will be present such as...

    Cassie Lancellotti-Young (Sailthru, Savored, Ladders)
    Jason Schwartz (BounceExchange, Gust)
    Colin Nederkoorn (Customer.io, LendingTree)
    Ankur Nagpal (Fedora, Cricket.com, Facebook/Mobile Apps)
    Peter Borden (Monetate)

    Probably a lot of others that I'm missing that are currently building their own startups as founder or marketers. I just listed the people who I know. Not as many well known growth professionals here because more focus is placed on the digital branding agencies i think.

    • SE

      Sean Ellis

      over 5 years ago #

      Thanks Brandon! Awesome list. NYC seems solid with growth talent. Obviously it's also the capital of traditional marketing/advertising talent as well.

  • AM

    Adrien Montcoudiol

    over 5 years ago #

    We're working on the 1st French website dedicated to growth hacking with @maximesalomon and @415bruno: http://www.growthbakery.com

    For the moment it's a weekly newsletter about the best articles and tools of the week but much more is coming soon!

  • MG

    matt gratt

    over 5 years ago #

    Some people here in Austin are:
    - Jeremy Bencken (apartment ratings, written, a bunch of other founding/investing, did a lot of the initial SEO at retailmenot)

    - Shanel Vandergriff (led demand gen & digital marketing at Solarwinds during their big growth phase)

    - Noah Kagan (AppSumo, Facebook, Mint)

    • SE

      Sean Ellis

      over 5 years ago #

      Thanks Matt.. With 3 in Austin, you have 2 more than any other city listed here! Guess that makes Austin the top growth hacking city outside of California :)

      • MG

        matt gratt

        over 5 years ago #

        ha!
        There's an interesting focus on startups with transactional revenue (rather than the 'get big fast' consumer products and deep stack tech stuff you see in the bay) here in Austin.

        I have historically attributed this to the combination of lack of available venture capital, and early online direct marketing pioneers like Dell being based here, but really I have no idea why certain ecosystems go towards certain things.

        There are some amazing startup marketing people in Boston as well - HubSpot just hired Brian Balfour, adding him to their team. There are some other exceptionally well-marketed startups there like Wistia and HelpScout, so Boston should probably be #2.

        But I understand they have something called 'Winter' which we don't really have here in Austin. I'm told it's awful.

  • DA

    David Arnoux

    over 5 years ago #

    We are currently building a small but very strong and dedicated team of Growth Hackers in the Netherlands catering to the growing number of funded startups and venture capital firms. http://www.meetup.com/Growth-Hackers-Amsterdam/

  • SC

    Shana Carp

    over 5 years ago #

    Whomever is in charge of Epic

    http://www.epic.com/

    They are growing like gangbusters. They are hiring similar talent as Google.

    They also are in a not cool area (electronic health records)

    I have no idea how they got so big. I actually really what to know what they did in a very tough area to grow in (with no outside financing ever)

    • SE

      Sean Ellis

      over 5 years ago #

      Thanks Shana, how do you know they are growing quickly? Just curious if you are using some kind of external report.

      • SC

        Shana Carp

        over 5 years ago #

        They recruit heavily from midwestern schools/Rust belt schools (big ten...though cornell also). I went to college in the midwest :)

        Also, articles like this http://www.jsonline.com/business/epic-systems-spawns-huge-growth-in-lucrative-consulting-jobs-b99100311z1-224267301.html

        While Epic has been around for a while, i only started hearing about them recently among friends. I've also only heard about them recently as an EHR provider since the passing of obmacare. Its also not the kind of company people talk about (profoundly uncool) - so the only way I think I could hear about them is if it was growing massively.

        If the 1.5 billion dollar revenue number is true (up from 1.2 billion) that would make it one of the most cash generating private tech companies around.

        Plus there have a lot of headroom - not all of my doctors have EHRs yet.

  • LR

    Liam Reynolds

    over 5 years ago #

    There certainly are :)

    Sorry for the direct plug but we (www.TrueUp.com) are the biggest (and first) dedicated Growth Hacking agency in the UK. We’re starting to create a pretty killer collective by deliberately bringing together & fusing people from disparate backgrounds including digital marketing, data, tech, psychology etc. to provide lots of unique angles.

    We're also starting to crack growth hacking for big brands (what we call 'Growth Hacking for Grown Ups') that uses similar principles/techniques but recognises the more corporate environment in which they're being served. These are interesting times as brands of all shapes and sizes are starting to see the value of growth hacking.

  • AL

    Alfred Lua

    over 5 years ago #

    I'm not very familiar with the scene in UK yet but I found some answers on Quora (http://www.quora.com/Growth-Hackers/Who-are-the-best-growth-hackers-based-in-the-UK).
    - Jacek Blaut (http://growthhackingpro.com/)
    - Antonin Cohen (http://antonin.co/about/)

    Anyone knows any more top growth professionals (not agencies) in the UK? Just curious since I'm based here (:

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