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I was looking on the web about using an analytics tool,s beside Google Analytics, and still, can't deside which one,?

The fact is, that I need analytics to

1. Determine my conversion on the website

2. Determine the retention rate in my SaaS

3. Page views/Action and so on.

I discovered mixpanel, amplitude, heapanalytics, kissmetrics, but still can't decide which one to use. Thanks :)

  • SE

    Sean Ellis

    over 3 years ago #

    I like KISSmetrics for funnel, but haven't actually used any of the other ones.

    There are two main benefits I get from KISSmetrics.
    1) Even before someone registers, you start collecting activities about that person. After they've registered, the pre and post registration events are merged into their profile.
    2) If someone takes a long time to convert, you're able to see their lifecycle over many sessions.

    Once you have this information for each individual, you can then run queries based on common attributes (like all people who were referred via this campaign or watched this video on the landing page)...

    I'm sure at least some of the other services do this. I'd love to hear from others what they think is the most affordable solution that offers these benefits.

  • SV

    Satya van Heummen

    over 3 years ago #

    I'm a big fan of Woopra (we use it extensively at http://www.fileboard.com where I work), because it's absolutely the best in drilling analytics down to a person.

    Like for funnel analysis, it shows you drop offs for each funnel stage. And then you can click through and see exactly which people dropped off.
    Also for page views, actions, retention and any other type of report, you can drill down to see exactly who did what.

    It has nice integrations as well and it's relatively cheap.

  • JG

    jordan gutierrez

    over 3 years ago #

    Woopra is great. They were huge in 2008ish, they are still really good, but they frankly suck at marketing.

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