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If you ONLY HAD 3 tools to optimize your site, which would you use, and why?

Please choose in this format:

One Quantitative tool -- e.g. KISSmetrics, Crazy Egg
One Qualitative tool -- e.g. Intercom, TalkToUsers
One Testing tool -- e.g. Optimizely, Unbounce

Answers are likely to be featured in an upcoming blog post! Lots of backlinks promised. :)

  • PL

    Peep Laja

    over 5 years ago #

    Quantitative: Google Analytics
    Qualitative: Hotjar
    Testing tool: Optimizely

    Note: Unbounce is NOT a testing tool. It's a feature within a landing page creation tool to run tests on landing pages you create with Unbounce.

    • MH

      Mark H

      over 5 years ago #

      Still waiting on Hotjar to support subdomains but yes, I will be using them once they get that ready.

  • ST

    Scotty Truong

    over 5 years ago #

    One Quantitative tool: http://Improvely.com/
    One Qualitative tool: http://webengage.com/
    One Testing tool: http://3minuteoptimizer.com/ since we only focus on split URL test (disclaimer: I'm the founder)

  • KR

    Kamil Rextin

    over 5 years ago #

    I would use something like Hubspot + GA to start with. Perhaps Mixpanel or KissMetrics.

  • BJ

    Bryant Jaquez

    over 5 years ago #

    easy peasy:
    Quantitative: KISSmetrics
    Qualitative: Qualaroo... edit [after reading @peeplaja 's answer I checked out Hotjar and so I'd like to change my answer.] Hotjar
    Testing tool: Optimizely

  • VB

    vincent barr

    over 5 years ago #

    I like your question, but the format is troubling. I select tools based based on goals, strengths, and value, but not by category. The current categories are not mutually exclusive and collectively exhaustive.

    Google Analytics

  • DC

    David Crowther

    over 5 years ago #

    Quantitative: Google Analytics
    Qualitative: Hotjar
    Testing tool: Convert.com/Optimizely

  • BM

    Binujha MK

    over 5 years ago #

    I would suggest GA, Unbounce. And Kissmetrics too.

  • LU

    lalit upreti

    over 5 years ago #

    Really appreciated

  • OS

    Othmane Sghir

    over 5 years ago #

    Mixpanel, GA, Optimizely for efficiency and cost.

  • SR

    Samantha Ryan

    over 5 years ago #

    Quantitative: Google Analytics
    Qualitative: Reframer by Optimal Workshop
    Testing tool: Unbounce

  • MD

    manal dadge

    almost 5 years ago #

    Webmaster - For website improvement, data high-lightening, etc.
    Structure Data Test Tool - For Schema Tag check up
    Crazy Egg - Heatmap on the website