A complete solution for growth teams
The end-to-end platform for content teams
Actionable Analytics insights in your inbox
Whether you need an in-company growth workshop,
hire and train a new growth team, deploy a growth
strategy or simply get a growth assessment before
planning the next steps, we've got you covered!
The #1 community for scalable growth.
Learn with the best minds in the world.
No results found for your search
Ask GH: Does it add value to show your face when giving a product demo or pitch on go-to meeting?
I think it depends on the product you want to promote.
When Khan talks about the reason he made Khan Academy the way he did, he talks about removing distractions away from what he wanted the user to focus on. At the time he had a relative who he had created the videos for and since she didn't need to see his face he just focused on the whiteboard. When he looked back on it years later he realized that this was a huge part of Khan Academy's success.
Now it's obviously a bit different because you're trying to sell the product but I think you can ask yourself some questions to find out if it is the right option.
1) Do people really need to see the product in action with no distractions to get it?
- If yes, then showing your face holds no value.
2) Do they need to trust you before they will find your product credible enough to try?
- If yes, then showing your face holds value.
3) Is your product a more people focused product instead of a task focused product?
- If people focused then you may need to switch back and forth to show the product without distractions but show that person behind the software.
- If task oriented , then it might not be needed to show your face.
Your point on distractions resonates with me - I'm opting for no photo.
Use the feedback box below if you have a question, comment or general feedback.
Your feedback has been sent.
Sweet! The link has been copied to your clip boardy board!
Flash isn't supported. Please copy the link manually.