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Hey i wanted to know whether AMP (Accelerated Mobile Pages) is good for shopping/ecommerce sites? and is there any shopping site who is using AMP currently. 

  • SA

    Shivankit Arora

    over 3 years ago #

    Oh yes it is. Since ecommerce mostly takes place through mobile, AMP is certainly going to be a big factor in your ranking in search results. Since AMP is totally based on optimum user experience, a better AMP means your site is more user experience and hence a positive effect on SEO.
    Ebay is one of the latest entrants in the world of AMP and the number is only going to increase.

    -Shiv from http://www.marketingmasala.com/

  • GS

    Guy Shalem

    over 3 years ago #

    absolutely yes!
    i implemented it ( on https://www.mamaguru.co.il/) and it works like magic.

    here are a few tips:
    make sure you tag (schema) your products correctly
    verify using Google webmaster console
    most important:
    verify your Google Analytics collect data from AMP pages - you'll need to use tag manager
    (or AMP analytics plugin for wordpress)

  • LD

    Lucas Dantas

    about 3 years ago #

    From an user standpoint, it's certainly terrific, at least on paper: fast-loading pages, hence, a less bumpy purchase process.

    But what about the marketer's standpoint? As far as I'm concerned, AMP means no scripts, thus no tagging for user on-page behavior analysis or retargeting, for example.

    What do you guys think?

  • CB

    Chris Brown

    6 months ago #

    They are extremely useful for B2C and news websites