Aaron, there are enough FB tips here to keep ANYBODY experimenting for a lifetime.

Facebook Ads are super-tricky to navigate and optimize at the best of times ... What a rich source of value!

Thanks a bunch!!! :)
-Sam-

Hey Gigi! HeeHee :D

LOVE this, Alex! Concise, 100% straight talk and mention of 'the social squeeze' as I call it! :D

Google is still ***by far*** the most powerful source of (free) traffic to be utilized...

Thanks for writing this! :)))
-Sam-

Awesome Brian! You know you made it when you are showing social media experts like the Buffer team how to thrive on YouTube. Social SEO is a widely neglected part of Internet marketing these days IMHO.

Sounds like a very good metric. It's better than the last click attribution fallacy for sure. The name "time decay" is awful though. I can't see people adopting this due to that ugly term.

Some household names here but also tools I have never heard of. I'd use automated social media sharing of legacy content with caution though.

When you're not there when you share you won't even notice when you share outdated or even broken links. This ostracizes your audience.

Yeah, these days less is more when it comes to the Google index size, especially low value pages need to get rid of.

There is too much content out there but too little time to consume it. Attention is a finite resource. People can't digest all that content.

Thus we have to adapt by creating less but more valuable content and optimizing existing content. Everything else means overwhelming people.

Love this! YT is a huge search engine, but in the past when I've tested video marketing, I never looked at it like that. It's an interesting paradigm shift, especially when you add in nifty tools like TubeBuddy

Actually, we had chatted before. But that webinar was the first time I "met" him.