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There's infinite ways that someone can personalize their marketing. How do you recommend someone gets started without being overwhelmed by the possibilities?
Looking forward to hearing your take.
Depends on what exactly you're trying to measure... How would you define 'brand value'?
Very interesting - something I might be considering very soon.
This is very helpful!
Have reached out you via email as well -- but thought i"d post here because the community is likely curious too.
When I did an informal search for "Growth Hub" via Google, I found a bunch, but didn't come across your podcast/website. We picked the name because it matches our other product names (Marketing Hub, Sales Hub, Service Hub) -- and captured the concept of the community.
I don't think there's too much worry for confusion -- though related, the sites do different things: Yours is a podcast and content site for B2B SaaS, ours is a community/network of marketing/sales/service professionals.
In any case, we'll work something out.
And, thanks for all the support over the years and being a HubSpot Diamond Partner.
@dan_shure @alfredlua @elizabethjcain @jacunzo: Any words of wisdom to share from your experiences?
Yes, I completely agree here. If you do a Google search for just "growth hub" there's a sea of businesses, blogs, and possibilities there, and while HubSpot will likely take the cake soon enough in the first page of search, that's not where your organic traffic is going to originate.
Exactly as @johnbonini just said, good content strategic keywording is what will bring organic traffic to the site.
Great share! At Uberflip, we created this landing page to show how our platform is changing to become GDPR compliant: https://www.uberflip.com/gdpr/
While some companies fear regulations, we say, “challenge accepted." ;)
*Posted this on Twitter, but reposting here.
The content is what most people will continue to search for and find organically.
The name is just a name.
When it comes down to the numbers, will this really have any impact? Keep it / rebrand it, not sure it makes a difference.
Keep cranking out great content.
I understand the emotional attachment, but the content is the brand, not the name.
I’d probably leave it, or at most, have some fun with slight clarifiers like, “The (Original) Growth Hub”, or, “The Growth Hub, est. 2016.”
Hope not too much AI, Sam. ;)
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