LK

Lindsay Kwan @lindsay_kwan

about me
Write a short bio here...
Lindsay Kwan is WiderFunnel’s Content Marketing Coordinator. She writes about marketing and optimization topics, and manages WiderFunnel’s social media and public relations.
work experience
Enter your work experience WiderFunnel

location
Enter your location Vancouver BC
Joined September, 26 2017

specialties

No specialties selected -
cancel
6
6

Website quality assurance: How to make certain your experiments don’t fail be...

almost 2 years ago
24
24

Moving the needle: Strategic metric setting for your experimentation program

almost 2 years ago
34
34

AMA with Natasha Wahid, Marketing Lead at WiderFunnel

almost 2 years ago
25
25

Evangelizing experimentation: A strategy for scaling your test and learn culture

almost 2 years ago
50
50

AMA with Andrew Capland, Director of Growth at Wistia

about 2 years ago
25
25

The 5 pillars of digital transformation strategy at Mark’s: An interview with...

about 2 years ago
28
28

6 key insights from "The State of Experimentation Maturity 2018" original res...

about 2 years ago
28
28

How to blast through silo mentality to create a culture of experimentation

about 2 years ago
11
11

Case Study: Turning in-depth user research into consecutive +15% winning tests

about 2 years ago
12
12

A tactical guide to creating emotional connections with your customers

over 2 years ago
40
40

9 marketing trends you should be tracking in 2018

over 2 years ago
7
7

The most-read WiderFunnel blog posts of 2017

over 2 years ago
29
29

Beyond the buzzword: What "artificial intelligence" means for marketing leade...

over 2 years ago
43
43

AMA with Taylor Loren, Marketing Lead at Later & LinkedIn Top Voice of 2016

over 2 years ago
17
17

How to create emotionally relevant marketing experiences for your shoppers

over 2 years ago
23
23

29 of your frequently asked conversion optimization questions, answered

over 2 years ago
21
21

Your mobile optimization guide (or, how to stop reeeeally frustrating your mo...

almost 3 years ago
4
4

"Get past personas", and other takeaways from CTA Conf 17

almost 3 years ago
6
6

Beyond A vs. B: How to get better results with better experiment design

about 3 years ago
13
13

"The more tests, the better!" and other A/B testing myths, debunked

about 3 years ago