Stripe is building its scaled acquisition function and is seeking one of the first hires on the team to help build the practice from scratch and drive significant user growth and revenue, particularly in our self-serve funnel.
We’re looking for a curious and data-driven performance marketer who has experience managing large scale digital marketing campaigns measured against revenue-based efficiency targets.
Stripe’s infrastructure and suite of APIs powers hundreds of thousands of businesses—from startups to Fortune 500s—in almost every country around the world. From developers and product managers to founders and CFOs, a broad audience interacts with Stripe’s products and uses them to start, run, and scale their companies.
We operate at significant scale, but we’re still tiny relative to the opportunity. I.e. there is still much to do. Join us and help put the global economy within everyone’s reach.
*Build a multi-channel campaign to support the launch of and drive early adopter conversions for a new Stripe product *Determine how best to allocate our Q2 paid media budget across channels, by analyzing historical cost and conversion trends, while including gains we expect from a tactical plan you helped build *Participate in exploratory conversations with advertising and technology partners that will allow us to accelerate user growth *Work closely with our APAC marketing team to launch opportunistic paid media campaigns to drive lead volume to the APAC sales team *Perform analysis to calculate how our branding campaigns have influenced growth in a few test markets in the US
*Drive step changes in paid media driven growth globally in Stripe’s target segments *Participate in a “center of excellence” to help reach, via paid media campaigns, internal stakeholders’ goals *Develop and activate multi-channel paid media strategies for Stripe’s portfolio of products, while growing traffic and achieving favorable LTV:CAC *Identify appropriate key and develop reporting and processes to continuously measure and optimize them *Operate with and share a test and learn tactical plan by channel *Continuously evaluate our tools and channel stack. Make recommendations for how we can augment them to increase efficiency, insight, and performance
*3-5+ years’ total work experience with recent experience in paid media management to efficiency targets, with a primary focus on ROI against a LTV, preferably in a large, high-growth, and or/global B2B or SaaS environment *Data-driven with strong quantitative and problem-solving skills and think in terms of LTV, ROAS and your impact on the bottom line of the business *Experience managing large scale digital/performance/paid media campaigns for a B2B or SaaS business *Exhibit a bias for action, testing, learning and feedback loops *Strong MS Excel experience required. Experience with other data and analysis tools/languages a plus (Tableau, Google Analytics, SQL, etc.)
It’s not expected that any single candidate would have expertise across all of these areas—we’re looking for candidates that are particularly strong in a few areas, and have some interest and capabilities in others.
Want to apply? Follow this link to submit your application: https://stripe.com/jobs/listing/paid-media-specialist/1567839
We look forward to hearing from you!