Deedmob is looking for a full-time Head of Marketing to join our team in Amsterdam. We’re on a mission to empower everyone to contribute to a better world. 🌻
How can it be that you can spend a lifetime scrolling through social media, get delivered all the stuff you could possibly want in 24 hours, BUT it’s so hard to find an opportunity to do good?
Deedmob wants to unlock the volunteering spirit of billions of people around the globe. We are a social enterprise start-up that offers the online volunteering platform with integrated tools to make doing good better, easier and more impactful. 🚂
We help individuals to find flexible opportunities to do good from the palm of their hand. We give non-profits free state-of-the-art technical tools to organize their existing volunteers. Our business model is centered around social impact and purpose marketing solutions to companies. We are currently the largest volunteering platform in the Netherlands, have over 500 charity users and paying clients such as Red Bull, Atlassian, H&M, and many more. So yes, product market fit is here and it’s time for scale 📈
This is where you could come in. We are looking for an experienced Head of Marketing with strong analytical skills to bring our unique product to even more people who want to do good. Help us solve marketing challenges surrounding market liquidity, B2B sales, and work closely with the customer success team to deliver an engaging do-good experience to Deedmob’s Fortune 500 clients. We are committed and able to make the resources available that you need to achieve this 👨👩👦👦
The ideal candidate would be able to devise and execute our digital marketing strategy. As an early-stage startup, the ability to prioritize effectively and be pragmatic about what is the most useful thing to work on is of critical importance. 🎯
We are a rapidly growing startup with an ambitious & strong team on a mission to make the world a better place. This is a role for a highly ambitious person who thrives in fast-paced, self-motivated environments.
Responsibilities - Volunteer user acquisition, retention and engagement - Improve results on inbound marketing towards volunteers and charities (improved personalization, segmentation, A/B testing, content, copywriting, SEO etc.) - Optimize employee engagement product for Deedmob clients (multiple Fortune 500 companies) - Optimize lead capture of potential company clients (B2B sales) - Improve ongoing content marketing efforts with insights from data bout ideal content distribution channels, content topics - Leverage learnings from experiments to improve messaging, branding, positioning, content, and product
2 years+ experience in - B2C and B2B marketing, ideally establishing new brands and markets - Creating and executing digital campaigns against specific goals and KPIs (message testing, segmentation, CRO, competitive positioning, etc.) - SEM/SEO (keyword research, keyword optimization, GoogleAdwords, GA) - Social channels for customer acquisition, optimizing PPC - Getting more insights from data tools such as Google Analytics, Hubspot, Hootsuite, Buffer, SEMRush, Looker, etc. - Ability to balance brand building with CRO - Growing marketplaces / market networks is a plus - Ability to develop and implement front-end web code to launch tools benefiting marketing goals is a plus - We highly value applications from candidates who have worked in start-ups before
Traits: - Strong mission fit - Start-up mentality (experience in startups is a plus): Self-motivated, ruthless prioritizer, disciplined, drive to get things done quickly, outstanding attention to detail.
Sounds like you? Then we look forward to hearing from you! Apply by emailing your CV to our COO Tycho at email@example.com