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I really enjoyed reading this. Thoughtful and informative. I wish you maybe included some sources or stats to back up a few points though. Otherwise, some good food for thought!
Thanks for the article.
P.S It's sad the new policies of ownership rights at YT scares away some content makers.
Thankyou for sharing Step-by-step Process of youtube optimization, starting from Keyword research to complete optimization.
Thanks for sharing best explainer videos of the year with proper guidelines to create it as well.
Great one man!
Actually, this is, by far, the best article I've read about Youtube Marketing during the last years. Specific numbers, tactics, and recipes, all fully data-driven. Kudos and thanks for sharing @Kagan_Noah
one of best info about creating explainer videos and try to create a new one with information provided.
This is an amazing post!
Most marketers probably see YouTube more as a social media site, so they're missing out on so much traffic.
I'm willing to assume, also, that the traffic that comes in from YouTube to a website will also increase that site's organic traffic in Google.
Cost of production?
Don't get fancy. Get basic with it.
Either you can go low budget, relying on content, damn good copywriting, and YouTube videos to show you how to do the video editing (e.g., Peter McKinnon or Justin Odisho are good ones)
Or pass the task off to 2 team members you have on staff and let them loose on the project.
Hell, you could even create the video ad just using your phone and a video editor app.
I personally use Premiere Pro for everything, but to each their own.
In fact, a lot of video ads that come from the phone, no filters, do BETTER than the ones that are polished on FB. I don't have the stats to back it up, but it's something I've definitely noticed on the platform.
You creating a video ad could cost you $50, but take up 2 days to piece together and have a positive ROI to your business.
It just depends on whether you, or your team members, would be willing to put that effort in.
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